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Food & beverage manufacturing

Higher product availability with less stock tied in inventory

Zeelandia partnered with Logio to implement Veritico STOCK and bring transparency and control into inventory planning across purchasing, production, inter‑warehouse transfers and final distribution.

Pečený koláč a suroviny

Outcome

The company had struggled to keep stock at appropriate levels while ensuring high product availability in a strongly seasonal business, with holiday pre‑stocking and autumn and winter peaks. By using forecast‑based planning that reflects these specific demand patterns, Zeelandia increased availability for customers and reduced the working capital tied up in inventory while speeding up inventory turnover.

Product availability

+9%

Working capital in inventory

-18%

Inventory turnover time, down to 70 days (approx.)

-36%

About Zeelandia

Zeelandia is a Czech subsidiary of the Royal Zeelandia Group, a global bakery ingredients manufacturer founded in 1900 in the Netherlands. The company has been active on the Czech market since 1990 and has grown into a leading supplier of raw materials and products for bakers and confectioners, later expanding its activities to the gastronomy segment.

Annual revenue above €40 million in recent years

Approximately 225 employees in the Czech Republic

Part of Royal Zeelandia Group with operations in more than 30 countries and sales into about 100 markets

Initial challenge

Zeelandia struggled to keep stock levels within the desired range. Inventory was either too high or too low, which risked product unavailability for customers and locked unnecessary working capital in inventory. Strong seasonality, with consumers pre‑stocking before holidays and demand peaks in autumn and winter, made planning even more difficult.

Ikona růstu – stoupající kruhy se šipkou

Project goal

The goal was to increase product availability while keeping inventory under control. Zeelandia wanted a planning solution that would respect the specific demand patterns of its business and provide transparent control over the entire planning process, from purchasing and production to inter‑warehouse transfers and final distribution.

Circular diagram illustrating continuous optimization

Solution

Forecast‑driven planning across the seasonal supply chain

Logio implemented Veritico STOCK and configured its forecasting to reflect Zeelandia’s strong seasonal patterns. The solution supports transparent planning from suppliers through production and internal logistics to customer deliveries.

Ikona propojení – kruhy se šipkami

01

Analyzed Zeelandia’s stock issues

and mapped typical demand patterns, especially holiday pre‑stocking and autumn and winter high season.

02

Implemented Veritico STOCK

and set up sophisticated demand‑forecast calculations that incorporate these seasonal effects.

03

Connected planning processes

across purchasing, production, inter‑warehouse transfers and final distribution into a single transparent workflow.

04

Enabled the business

to monitor inventory performance through availability, working capital and turnover time indicators.

Solutions implemented

Inventory & Replenishment

Demand Forecasting & Inventory Optimization

Replenishment & Allocation Management

Ikona digitalizace – zelené kruhy se šipkami

Impact

More available products with significantly leaner stock

Higher on‑time availability

Product availability increased by 9%, so customers can rely on deliveries even in peak seasons.

Lower capital tied in stock

Working capital in inventory decreased by 18%, freeing up financial resources for other priorities.

Faster inventory turnover

<p>Inventory turnover time was shortened by 36%, dropping down to 70 days.</p>

Seasonality under control

Forecast calculations now take into account holiday pre‑stocking and autumn and winter peaks, so planning can proactively respond to demand swings instead of reacting after the fact.

End‑to‑end planning transparency

The same solution supports planning from supplier purchasing through production and inter‑warehouse transfers to final distribution, creating one consistent view of stock along the chain.

Michal Rada, CFO, Zeelandia

Together with the Logio team, we began our journey in 2012 to increase and maintain the availability of our products to a target level of 99%. Historically, the unavailability of our products has cost us unnecessarily high amounts. Veritico STOCK calculates sales forecasts to end customers for us, which we use not only for planning production and raw material consumption, but also for distribution down to the level of individual nodes in our distribution network. This allows us to shorten the overall delivery time.

Michal Rada

CFO, Zeelandia

Turn seasonal demand into a planning advantage

If your business faces strong peaks around holidays or specific seasons, we can help you balance product availability and working capital. Let us show you how demand forecasting and inventory optimization can stabilize your supply chain and improve service to your customers.

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